Filipa Rosado Pinto obtained her PhD in Management (Marketing specialization) at Iscte- Instituto Universitário de Lisboa in 2022. She also holds an MBA from IE Business School and a bachelor’s degree in management from NOVA SBE. Following ten years of experience in marketing, in multinational companies, from Fast Moving Consumer Goods (Danone and Mondelez International) and the Pharmaceutical Industry (Roche Pharmaceuticals), she moved into Academia in 2016. At the moment, she is also an Invited Assistant Professor at Iscte. Her current research interests include -among others- consumer-brand relationships, brand management and services marketing.
2022 - PhD in Management (Marketing specialization), Iscte
2009 - MBA, IE Business School
2003 - Degree in Management, Fac. de Economia of Universidade Nova de Lisboa (actual Nova SBE)
Consumer-brand relationships Brand management Services marketing