07 mar '24
Seminários de Gestão | quinta-feira Sara Bohan, Gallway University | Strategy and Entrepreneurship

Sara Bohan, da Gallway University, vai apresentar “What is scaling?”.

Abstract: “As ‘scaling’ has gained significant attention from different stakeholders, multiple definitions have emerged, endangering the legitimacy of the area as a distinct field of inquiry. Using a mathematics perspective, we define scaling in the business context as a time-limited process of exponential growth. We then identify drivers of scaling and show that scaling for competitive advantage requires increasing returns to scale in input-output relationships (superlinear scaling). This is followed by the application of graph theory, supported with findings from a Delphi study, to demonstrate why scaling requires internal transformation. Finally, we discuss our definition's uniqueness, how it can be operationalized, and opportunities for future research.”

Sara Bohan, Gallway University | Strategy and Entrepreneurship
  • De 07 março 2024 10:00
  • Ate 07 março 2024 11:00
  • Local NovaSBE Haddad Entrepreneurship Institute
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