The purchase journey of the new consumer started to be impacted by digital marketing tools, while looking for disruptive and innovative offers from more agile companies that operate with new business models. Innovation tends to accelerate the pace and communication on digital channels and requires that communication plans change to seek an interactive dialogue.
For each of these challenges we offer you numerous solutions that cover de fundamental aspects and add value to organizations and marketing, communication, and sales professionals. We provide you with a strategic vision of the digital world at the global level of marketing and communication, and its implementation in practice, from social media and search to new trends, but also new ways of communicating with the new consumer.