Intensive Program

Wine in a Networking Enabler

Banner - Wine is a Network Enabler

Like wine, networking is all about blending

This is the first wine program for executives in partnership with Sogrape, a family-owned company that is a leader in the production of quality wines. 

Nova SBE Executive Education and the Sogrape Wine Academy offer immersive, guided training aimed at understanding the world of wine and acquiring the skills to make successful choices, as well as building a strong network through social skills. The combination of theory and wine tasting training will enable you to acquire the practical skills essential for choosing, handling and pairing wines successfully, always with a good story as a conversation starter. 

Date

Upon request

Duration

2 months

Investiment

2.100€*(VAT included)

*Program not covered by article 78 of the CIRS

Format

In person
Thursdays from 3:30 p.m. to 7:30 p.m.

Language

Portuguese

Local

Carcavelos, Lisbon

Reasons for Choosing this Program 

FOR YOU

  • Developing skills to create and reinforce networking in your professional and social contexts 
  • Personal development and confidence building in social situations, such as choosing a wine and food pairing 
  • Develop sensory skills and learn wine tasting techniques 

FOR YOUR ORGANIZATION

  • Learn about the value chain of a world-class, highly verticalized sector and the challenges of a business that thrives on a combination of experience and sustainability.
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Participant Profile

  • Senior professionals who want to make a contribution to society by offering their skills, time and experience a
  • Senior professionals with managerial or middle management experience, with the ability to lead teams and a vision of strategic organization
  • Anyone wishing to learn about the framework of the social economy sector
This is the right course for oenophiles and/or professionals in the sector who want to deepen their knowledge of the world of wine. From the beginnings of wine production to current national and international production, as well as the characteristics that distinguish each wine according to the grape varieties used, the terroirs in which they are produced and the way in which they are vinified, we take an unforgettable trip around the world. With an innovative and dynamic approach, both the trainers and their guests reveal incredible experience and knowledge of all the subjects covered in each of the modules. I finished this course eager to start again.

Aberto Gardim
General Manager @ Hotel Quinta das Lágrimas 

The Nova SBE - Sogrape partnership in the WINE program was perfect, with a high level of quality, something that both institutions have become accustomed to. The journey through the world of wine was brilliantly led by the Sogrape team and the group was extraordinary. My expectations were high, but they were far exceeded. I highly recommend this program.

Manuel Quinta 
Manager @ ACP Golf Club 

The Program

The program presents a learning journey over 10 weeks, one module per week, which gives participants the chance to acquire transversal experience through the Learn & Apply methodology: 

LEARN 
Understand how to build social relationships through wine, studying its production in detail, from grape to glass, its different types and styles, the most important regions and grape varieties in the world, and understanding the value chain of a key business in several countries and with strong vertical integration. 

APPLY 
The programme has an important practical component which, together with the theory, allows you to develop skills in tasting, evaluating and harmonizing wines. These skills enable you to enjoy wine better and support a variety of decisions, from choosing wines for your own wine cellar or as an investment, to knowing which to choose at different times and in different environments, both family and social, where these social skills shine. 

THE PROGRAM INCLUDES: 
All sessions include wine tasting, with a total of at least 48 wines tasted, illustrating the main types, varieties and regions of the world. Some sessions will include the remote or face-to-face participation of relevant guests from the world of wine, who will share their experience and useful tips. 

The journey begins... 

  • Welcome 
  • Course presentation 
  • Networking & blending 
  • Wine and challenges 
  • Definition and types 


From grape to wine Learning to taste 

  • Pairing narrative and personal brand 
  • Grape and wine production 
  • Factors affecting style, quality and price 
  • Introduction to systematic wine tasting 


From Iberia to the world 

  • Iberian richness and diversity 
  • Main grape varieties and regions 
  • Sustainability challenges in the wine sector: the future is made today 


France - a benchmark in the world of wine 

  • Introduction: What makes France a benchmark in the world of wine? 
  • Key grape varieties and regions 
  • The wine business 


Germany and Italy 

  • Germany and its unique wines, main grape varieties, regions and styles 
  • Italy so rich and diverse: main grape varieties and reference regions 
  • Sweet wines: different production methods and styles 


Fortified wines 

  • Stakeholder network and impact 
  • Sociogram 
  • Wines celebrated around the world 
  • Port, Jerez, Madeira, ... 
  • What they are, production and styles 
  • WIM, lobbying, caring, legacy and wine culture 

The New World 

  • Discovering the New World and its importance 
  • The main regions in the Americas, Africa, New Zealand and Australia 
  • How to choose wine: consumption, storage and investment 


Sparkling wines 

  • Sparkling wines in the world of wine 
  • Main regions and styles 
  • The different methods of sparkling wine production 


All modules include. wine tasting. 

Invited Experts

António Graça
Head of R&D @ Sogrape

Joana Bahia
Head of Sogrape Wine Academy

Ligia Marques
Senior Wine Educator @ Sogrape Wine Academy


Faculty

Meet our faculty

Learn more

Application Process

  1. Fill in the form and pay the application fee of €100 (non-refundable if the applicant withdraws).
  2. Communication of acceptance within 72 hours
  3. Finalization of the application with the Program Advisor

Find out more about the enrollment policy

Program Advisor

Would you like to enroll your team or employees in this program?

Contact me:

Carla Matias
(+351) 913 719 277

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