Strategic Planning: translating strategy into action

Guiding the company towards long-term success

Any manager's decision-making process requires access to relevant and structured business intelligence and rigorous strategic planning that guarantees a course with quality, innovation, productivity and agility.

The program aims to explain and explore the entire strategic planning process, from the analysis of the company's situation to the strategic formulation and implementation of the strategy. It equips participants with a set of tools, techniques and models to help their companies in this process. It combines theory and practice, using strategy software, case studies and group exercises.

Brochure

Date

May 19-21, 2025

Duration

3 days

Investment

2.100€

Format

Face-to-face
From 9 a.m. to 5 p.m.

Language

Portuguese

Location

Carcavelos, Portugal

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Reasons for choosing this program

FOR YOU

Contextualization and understanding of the strategy formulation process
Application of strategic management models, techniques and matrices to real cases
Solving real, complex business problems through rigorous planning and interactive, real-time tools

FOR YOUR ORGANIZATION

Analysis of the company's strategic situation and positioning
Carrying out a critical assessment of the company's current situation and (re)formulating the strategy
Walk-through guide of the organization's strategic planning process

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Participant Profile
                                Senior managers of public and private organizations 
Board members and executive directors of small and medium-sized companies 
Middle managers of large companies and multinationals 
Professionals and executives involved in strategic planning and formulation 
Business consultants and analysts 


                            

There was an almost immediate impact. My superiors now trust me more when it comes to strategies. What struck me most was the exchange of experiences with people from different backgrounds and realizing during the course that, despite my professional experience, I still had a lot to learn about strategy. It was a unique experience!

João D. Pinnock
Head of Strategic Marketing Department @ Ensa - Seguros de Angola

The Program

The program's journey from strategy to action:

Analysis of the company's strategic situation
- Practical exercises
- Case studies
- Strategic Planning Software*

Strategic Definition and Implementation
- Practical exercises

Strategic Formulation and Evaluation
- Practical exercises

*The program is based on the Strategic Planning Software (SPS), the use of which is equivalent to 40% of the course and which will allow all the content learned in each module to be put into practice.

Throughout the program, various models and matrices will be explored to support the decision-making process, such as: