As Director of Transformation and Digital Marketing at NOS, Isabel has been leading the change in commercial areas "); border-bottom: 1px solid transparent; background-size: 3px; vertical-align: -0.518333px; line-height: 0px; position: relative;">in order to provide more digital and future-proof commercial experiences. In the past, Isabel made a career at McKinsey & Co. as a strategic consultant, focusing mainly on Marketing and Sales and in the Telecommunications and Financial Services sectors. She has a degree in Economics from "); border-bottom: 1px solid transparent; background-size: 5px; text-align: justify; font-kerning: normal; line-height: 15px; vertical-align: 0.518333px;">Universidade Católica, a Masters in International Development from the London School of Economics and an MBA from Columbia University in New York. In her spare time, he dedicates herself to "); border-bottom: 1px solid transparent; background-size: 3px; vertical-align: -0.518333px; line-height: 0px; position: relative;">a number of social organizations with which he collaborates.?