Nova School of Business & Economics (Nova SBE) has been recognized as the higher education institution with the strongest reputation among business leaders in Portugal, according to the results of OnStrategy's RepScore™ 2026 study for the first half of the year.
In the Schools & Universities category, Nova SBE ranks first based on the assessment of more than 8,000 C-level executives representing the Portuguese business landscape. The study measures business leaders' perceptions of more than 2,000 brands across approximately 70 sectors.
This recognition reflects Nova SBE's longstanding close relationship with the business community and reinforces its position as a leading business school committed to educating future leaders, producing impactful knowledge, and contributing to the development of organizations and society.
In addition to leading its category, Nova SBE is among the Portuguese brands with the strongest reputations among business leaders. The RepScore™ study evaluates dimensions including relevance, trust, admiration, consideration, preference, recommendation, and brand advocacy.